Steve Harvey’s mistake may have cost him a chance at coming back to the Miss Universe pageant next year, after crowning the wrong woman Miss Universe Sunday night, however, the real winner, Miss Philippines Pia Alonzo made out pretty big with her crown. Sure we all feel bad for Miss Colombia Ariadna Gutierrez, who had to give up the crown to the rightful owner, Miss Philippines Pia Alonzo, but I’m sure she will get her endorsements as well.
What exactly did Miss Colombia lose and what will Miss Philippines win as the new Miss Universe?
The winner of the pageant gets quite a lot, but the biggest perk may be all the free publicity — and despite lower ratings this year, with the viral mix-up, both Gutierrez and Alonzo are going to get plenty of that.
But as Miss Universe, Pia Alonzo will be entitled to a series of press appearances and travel that help raise awareness for charitable causes. The pageant explains in an FAQ what Miss Universe does after nabbing the crown:
After the winner is crowned, they are whisked away to New York City and are prepped for a media tour where they make multiple appearances at media outlets, networks, charitable organizations, sponsor events, etc. The titleholders spend their reign representing their platforms, raising awareness and funds for charitable alliances, and traveling.
Beyond media attention, Miss Universe gets a year’s salary, a fancy New York City apartment, and plenty of free stuff (especially clothes and beauty products) provided by sponsors. Theprize package for this year includes:
A year-long salary as Miss Universe
Luxury accommodations in a New York City apartment for the duration of her reign, including living expenses
A one-year scholarship from the New York Film Academy College of Visual Performing Arts
A one-year supply of haircare products and tools from CHI Haircare
A new custom diamond tiara and jewelry designed by D.I.C
A shoe wardrobe from Chinese Laundry Shoes
Chinese Laundry Shoes
Swimwear by Yamamay
A year’s worth of skincare products from Image Skincare
Personal services including membership to Gravity Fitness @ Le Parker Meridien Hotel and hair services from John Barrett Salon
Le Parker Meridien Hotel
Modeling portfolio by leading fashion photographer Fadil Berisha
Mario Anzuoni / Reuters
Dermatology and skincare services provided by Dr. Cheryl Thellman-Karcher
John Greim/Getty Images
Professional health and nutrition consultation by Tanya Zuckerbrot, MS, RD and dental services by Dr. Jan Linhart, D.D.S.
Professional representation by The Miss Universe Organization
Extensive travel representing sponsors and charitable partners
Access to various New York City events including casting opportunities, movie premiers, screenings, Broadway shows and launch parties
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And personal appearance wardrobe and styling by the official Miss Universe Organization fashion stylist